The Moon magically brings Bouli the snowman and his snowman friends to life and keeps them from melting. All the snowmen live in a picturesque village hidden in the woods. Bouli's main goal in life is to be good to others, to help them, to smile and to involve them in a variety of activities and adventures, including sea voyages, skiing, ice skating, cooking, playing music, etc. Bouli as well as all his friends are lovable and easily identifiable characters for children: the Sailor, the Footballer, the Tennis Player, the Trader, the Cook, the Punk, the Lifeguard, the Grandfather and Bouli's two closest friends: Bouli girl whom he loves, and a big bear who sleeps, snores and eats cakes.