Charlie Bucket is an impoverished young paperboy that can't even afford any of the delicious candy in the window of the local sweet shop. One day, candy scientist Willy Wonka announces that, after years of stopped production, he is re-opening his world-famous chocolate factory to give a tour to five lucky children that find one of his golden tickets within a Wonka chocolate bar. Charlie winds up as the last of five kids who brings his grandpa George on the tour and shows up alongside the gluttonous Augustus Gloop, the gum chewing Violet Bauregard, the spoiled Veruca Salt, and the television-obsessed Mike Teavee. The group soon learns that Wonka is actually looking for an heir to his factory, and only a child with no bad personality traits to cause temptation can possibly hold the job.