*Snicker* Mr. Rush. Makes me think of a guy listening to "Tom Sawyer" day in and day out.
But hey, yeah, I remember these guys. I had the books, and the little plastic figures they had in the Arbys Adventure meals. I really wanted Mister Mess (or was it Mister Messy?) I had about 4 or 5 Mr. Strongs.
If I'm not mistaken, was there not a "Mister Happy"? I have the book I think...he's a big yellow guy who goes to the zoo and makes the animals all laugh.