Taken-for-granted housewife Roberta passes the time following the progress of Susan who regularly contacts her boyfriend Jim through the Personals. When she sees the two are meeting in New York Roberta goes along, ending up buying Susan's coat. Finding a locker key in the pocket she in turn advertises for a meeting with Susan. Jim sends his projectionist pal along to see what is going on, and when Roberta knocks herself out he assumes she is Susan. Then things start to get complicated