lit. "Witch Pretty Cure") is a 2016 Japanese anime television series by Toei Animation and the thirteenth installment in Izumi Todo's Pretty Cure metaseries.[1] The series, which is being directed by Masato Mitsuka and written by Isao Murayama with character design by Emiko Miyamoto,[2] aired on ANN television stations between February 2016 and January 2017, succeeding Go! Princess PreCure in its initial timeslot, and is succeeded by Kirakira PreCure a la Mode. The series' main theme is friendship while the motif of the series are based on magic and jewelry.