Thread: New Mcdonalds Mascot

    • 6 years 6 months ago
    • Posts: 1065
    http://www.nydailynews.com/news/national/new-yorkers-loving-new-mcdonald-mascot-happy-article-1.1799772

    I think it looks creepy.
    • 6 years 6 months ago
    • Posts: 990
    In short,...
    they rid themselves of the previous time tested mascots
    to break away from their past, which was being increasingly seen as
    an unhealthy junk food restaurant and probably spent millions on
    child psychologists, PR experts, studies and the like only to fail epically
    to brand themselves as a trendy and don't forget, healthy hamburger
    restaurant.

    I'm not sure if Ronald is ever seen eating the food he advertises.
    He's more likely to be competing in some X-Games event. Their attempts
    to associate their product with a healthy lifestyle would be laughable if if
    wasn't targeted at children who's critical thinking skills were still developing.

    I respect BK's approach more. They created an intentionally creepy mascot
    and presented their food for what it was unapologetically.


    --
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    • 6 years 6 months ago
    • Posts: 10350
    That's the new Mickey D's mascot? Really?
    https://www.youtube.com/watch?v=WpmILPAcRQo

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    • 6 years 6 months ago
    • Posts: 63
    That had to be scarier than real life Smurfs. What the hell has become of the world!
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    • 6 years 6 months ago
    • Posts: 1982
    That is not right with God



    McDonald’s said in a statement Tuesday Happy’s main mission will be to promote healthy kid meals.

    “Happy ... will encourage kids to enjoy fruits, vegetables, low-fat dairy and wholesome beverages such as water or juice ,” the statement reads.

    Conspiracy theory time...this guy

    says to eat right. Kids are scared away from healthy food. McDonald's posts poor sales of fruit and vegetables and water, says the market doesn't want it, and soft drinks and low grade meat numbers increase.
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    • 6 years 6 months ago
    • Posts: 618
    That thing is freaking horrifying.It looks like something out of a horror movie rather than a real mascot.
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    • 6 years 6 months ago
    • Posts: 381
    It's been on commercials for over a year in other countries. Minions and Rabbid-like things are lucrative, I guess.

    Still, it's better than that "Iam Hungry" guy they made in 1998 and quietly retired. That guy was a bad mix of a CGI-Langolier and a Chia Pet.
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    • 6 years 6 months ago
    • Posts: 10350
    Ronald looked very creepy when he made his debut.

    https://www.youtube.com/watch?v=WpmILPAcRQo

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    • 6 years 6 months ago
    • Posts: 1982
    That was breaking new ground, though. And probably low budget. We're well past the point that a company as big and experienced as McDonald's should need to run through a few iterations before a new mascot isn't creepy.
    Quote by tangspot2
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    • 6 years 6 months ago
    • Posts: 63
    Quote by stake
    That was breaking new ground, though. And probably low budget. We're well past the point that a company as big and experienced as McDonald's should need to run through a few iterations before a new mascot isn't creepy.


    That is because McDonald's is really controlled by Satan, who wants us all to die of heart attacks from greasy fast food.
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    • 6 years 6 months ago
    • Posts: 1982
    It's true!
    Quote by tangspot2
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    • 6 years 6 months ago
    • Posts: 474
    Not sure how I feel about this guy. Hmmm. I don't find it to be creepy. But it's pretty lame. I mean really, how creative is it to put legs, arms, and a face on a Happy Meal box and call it a mascot. What happened to the really creative mascots like the Noid, Spuds MacKenzie, Spot, and the like? Well, I suppose in Spot's case, it's basically the same thing... but hey... at least he had sunglasses.
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    • 6 years 6 months ago
    • Posts: 1982
    Totally, Ghost of Vapor. That's exactly what I was saying in [url=http://www.retro-daze.org/site/thread/id/741]another thread[/url]. I later thought about Cool Spot in that context and I decided he was OK, because he was the first. He had his own video games that actually weren't too bad. And when I was 9 years old, yes those sunglasses he wore were very, very cool.
    Quote by tangspot2
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    • 6 years 6 months ago
    • Posts: 10350
    The new mascot doesn't look so bad when you see him in the commercial.
    https://www.youtube.com/watch?v=WpmILPAcRQo

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    • 6 years 6 months ago
    • Posts: 474
    Besides... what would be wrong with just taking existing mascots like Grimace and making them cuter and more animated. Why go this route? It makes little sense from a brand perspective, IMHO.
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    • 6 years 6 months ago
    • Posts: 381
    It is the 35th Anniversary of the Happy Meal, so perhaps they will release a Teenie Beanie Baby promotion in July.
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    • 6 years 6 months ago
    • Posts: 2437
    I think Chik-Fil-A's Cow mascot is pretty bizarre. The cow writes in broken english, "Eat Mor Chiken!" Placing the emphasis on eating poultry so he doesn't get slaughtered. Although Chik-Fil-A does offer a sausage breakfast sandwich.
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    • 6 years 6 months ago
    • Posts: 1298
    Quote by vkimo
    I think Chik-Fil-A's Cow mascot is pretty bizarre. The cow writes in broken english, "Eat Mor Chiken!" Placing the emphasis on eating poultry so he doesn't get slaughtered. Although Chik-Fil-A does offer a sausage breakfast sandwich.

    I actually love those cows and their commercials. They always have
    those billboards across the Atlanta area advertising the cows.
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    • 6 years 6 months ago
    • Posts: 204
    I don't really find the new McDonald's mascot to be that creepy to be honest. Really, as far as creepy mascots go, I don't think anything can beat Quizno's Spongmonkeys.



    Yeah, that's totally appealing and makes me want to go buy a Quizno's sandwich. Seriously, who the hell thought it was a good idea to abuse the liquify tool in Photoshop on a picture of a rat and make that their mascot?
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    • 6 years 6 months ago
    • Posts: 63
    Dear God......first Smurfs with human eyes, then talking Happy Meal boxes, and now rats who had their face shoved in a black hole........how many more bad images can you guys put in my HEAD!!
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