• 1 year 1 month ago
    • Posts: 84
    • Globally Banned


    I remembered when they stopped using this logo (c. March or April 1994).
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      • 1 year 1 month ago
      • Posts: 74809
      Funny thing is, one of my Taco Bells still have that logo.
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        • 1 year 1 month ago
        • Posts: 1423
        Our local Taco Bell still has this logo and the place still has the old layout.

        I live in the Southern US, so we're always behind a few years, but I suppose it's okay in instances like this.
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          • 1 year 1 month ago
          • Posts: 1666
          Well of course. Jeez, I thought this gonna be about

          or something
          tangspot2 wrote:
          Mrs. stake you say some nasty on my threads. Dirty bitch
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            • 1 year 1 month ago
            • Posts: 4514
            The first logo was the one used when I worked for Taco Bell in the 90s. The only stores that probably still use them are franchised owned ones too cheap to update.
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              • 1 year 1 month ago
              • Posts: 551
              I still see this logo from time to time.
              signature
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                • 1 year 1 month ago
                • Posts: 9429
                Wow, you've actually made a thread worth posting in. :shock:

                Yes, I remember it.
                There is a battle between two wolves inside us all.

                One is evil and the other one is good. Which wolf will win? The one you feed the most.

                http://unbelievableyou.com/a-native-american-cherokee-story-two-wolves/
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                  • 1 year 1 month ago
                  • Posts: 29
                  I love the old school logo and layout One the Taco Bells near where I live still has it
                  [quote] Something happens to this somethings gonna happen to you
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                    • 1 year 1 month ago
                    • Posts: 302
                    Is it just me, or are a good number of franchises going on this "logo updating" extravaganza? Wendy's being the latest to jump in.
                    signature The fun doesn't end here. www.retro-daze.com
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                      • 1 year 1 month ago
                      • Posts: 6717
                      Yeah, it looks like logo update season again.

                      My favorite Taco Bell restaurant still has the old sign out front and a Spanish mission-style adobe design with a real bell in the steeple.
                      The Eldorado is dead. Long live the Eldorado.
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                        • 1 year 1 month ago
                        • Posts: 1666
                        A lot of companies are doing it. My guess is the ubiquity of the internet has made greater design and marketing literacy in the general population, and companies want to look modern.

                        Federal Express even shortened their name to get a new logo back in the 90s.

                        Being ahead of the curve, even their new logo looks old fashioned, compared to the more recent changes.

                        Burger King, like Taco Bell and Wendy's, got rounder and more dynamic (diagonal lines = action)


                        UPS also went dynamic and modern, by using color gradient, more curves, and sans serif letters.


                        The first logo change I remember seeing was AT&T.


                        But this is not the first round of logo updates. See the original Taco Bell logo I posted above, and compare with




                        It may seem like time is compressed by social progress. But AT&T alone has been through at least eight logos. Here is a great post showing some more examples of companies that have had three or more. Looking at the years on those, I notice that it's not a new strategy at all, and brands have made such changes regularly for as long as there have been brands. Some of those I have seen before, and some I haven't, but seeing them all collected together from 17 companies drives home the point. That icon you trust has always been malleable.

                        Logo.
                        tangspot2 wrote:
                        Mrs. stake you say some nasty on my threads. Dirty bitch
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                          • 1 year 1 month ago
                          • Posts: 9429


                          There is a battle between two wolves inside us all.

                          One is evil and the other one is good. Which wolf will win? The one you feed the most.

                          http://unbelievableyou.com/a-native-american-cherokee-story-two-wolves/
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                            • 1 year 1 month ago
                            • Posts: 302
                            Of course, there is also a nice trend of "throwback" marketing that has come along in recent years... with companies placing product in "retro" containers. So, it's not all bad.
                            signature The fun doesn't end here. www.retro-daze.com
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                              • 1 year 1 month ago
                              • Posts: 6717
                              Nice to see the old Burger King sign S n S, that goes back to the original Whopper that was the size of a dinner plate. Shocking how much smaller they are now.
                              The Eldorado is dead. Long live the Eldorado.
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                                • 1 year 1 month ago
                                • Posts: 9429
                                One logo that never changes is the McDonald's logo. That and Coca-Cola.
                                There is a battle between two wolves inside us all.

                                One is evil and the other one is good. Which wolf will win? The one you feed the most.

                                http://unbelievableyou.com/a-native-american-cherokee-story-two-wolves/
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                                  • 1 year 1 month ago
                                  • Posts: 6717
                                  Remember the whole Jack In The Box / Monterey Jacks re-branding mess from the 80's?

                                  The Eldorado is dead. Long live the Eldorado.
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                                    • 1 year 1 month ago
                                    • Posts: 1666
                                    tangspot2 wrote:
                                    Mrs. stake you say some nasty on my threads. Dirty bitch
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                                      • 1 year 1 month ago
                                      • Posts: 1423
                                      stake n sheak wrote:


                                      Depressing.
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                                        • 1 year 1 month ago
                                        • Posts: 302
                                        You just had to go there, didn't you sheak? :P
                                        signature The fun doesn't end here. www.retro-daze.com
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                                          • 1 year 1 month ago
                                          • Posts: 9429




                                          There is a battle between two wolves inside us all.

                                          One is evil and the other one is good. Which wolf will win? The one you feed the most.

                                          http://unbelievableyou.com/a-native-american-cherokee-story-two-wolves/
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